Led the Marketing and Public Relations mandate for Omnicom Media Group, OMD and PHD, one of the top media players in the industry

Adopted a three-pronged strategy for marketing and communications about the brand narrative and leadership opinion around industry trends and insights

Communicated brand ethos and built leadership narratives through thought-provoking articles and speaker opportunities on LinkedIn and various content marketing platforms

Positioned leaders as industry veterans through multiple media opportunities – Authored articles, industry stories, interviews, panel discussions, webinars, feature stories, speaker opportunities and press releases

This was amplified on leading platforms like Economic Times, Impact Magazine, Afaqs, Financial Express, Exchange4media, Business World Marketing

Managed the LinkedIn and social media audit for agencies along with recommendations for the internal communication initiatives

Recommended several digital transformation initiatives for the group’s overall communication objectives including launch of podcasts and newsletter from the CEO’s desk